Slow enough to lose the call
Page-builder bloat and a stack of plugins mean the site crawls on a phone. The homeowner backs out before it loads and calls the next shop.
SERVICE · WEB DEVELOPMENT & INTEGRATIONS
Web development for contractors, built to last and wired to your tools
Not a template. Not a plugin pile. Hand-coded sites that load in under 2 seconds, migrate off WordPress, and connect to the booking, CRM, phone, and payment tools you already run the business on. You own the code and the domain.
THE BUILD SPEC
- Built withHand-coded, no WordPress
- Load targetUnder 2 seconds, US-wide
- You ownCode + domain + host
- MethodSince 2008
Hosted on your own Cloudflare account. No platform lock-in, no page-builder bloat.
- Since 2008
- Custom-coded, no plugins
- Under 2 seconds
- You own the code
- Wired to your CRM
QUICK FACTS · WEB DEVELOPMENT & INTEGRATIONS
At a glance.
The whole engagement on one ticket. Read it in a minute, then bring us the hard questions on the call.
- What it is
- The engineering layer of your web presence: hand-coded custom sites, WordPress-to-static migrations, rebuilds, and integrations that wire the site to your booking, CRM, phone, payment, and review tools.
- Timeline
- A custom build or rebuild typically runs a few weeks, depending on page count and how many tools we're wiring in. A straight WordPress-to-static migration moves faster once we have access.
- Investment
- Quoted at the strategy call once we see your current site, the software you run, and how many integrations you need. Hosting on your own Cloudflare account is effectively free at contractor traffic.
- What you get
- A hand-coded site loading in under 2 seconds, wired to the tools you already use, plus the full codebase and domain in your name. No plugin surface, no page-builder lock-in.
- What's not included
- Getting found in Google, the map pack, AI-search citations, and paid ads live in other silos. This silo builds and wires the site; the traffic silos bring people to it.
- Managed how
- In-house, in Orlando, on a site and Cloudflare account you own and can log into. No hostage hosting, no shared platform you lose when we part ways.
- Who it's for
- Established contractors who have outgrown a brochure site, owners burned by a slow, hacked, or hostage build, and shops that need the site to actually talk to ServiceTitan, Jobber, or Housecall Pro.
- Who it's not for
- Brand-new outfits who just need a one-page starter, and owners who want to keep clicking around a page builder themselves. If a template does the job, we'll tell you to keep it.
THE ENGINEERING LAYER
Web development for contractors, built right and wired in
There's a point where a brochure site stops being enough. The phone's ringing, the crews are booked, and the software runs the business: the scheduler, the CRM, the invoicing, the call tracking. Then the website just sits there, slow and disconnected, a plugin update away from breaking. Web development for contractors is the fix. Not a fresh coat of paint, but real engineering: custom code, a proper migration off WordPress, and integrations that make the site talk to the tools you already run.
Most contractors who call us have been burned once. They paid for a site that loads in five seconds on a phone, got hacked through a plugin nobody patched, or found out the hard way that they don't actually own the thing: it lives on the agency's platform, and leaving means starting over. So they type "custom contractor website developer," "connect my website to Jobber," or "why is my contractor site so slow," and they mean it.
We hand-code. No WordPress, no page builder, no plugin pile to patch. The site loads in under 2 seconds anywhere in the US, hosts on your own Cloudflare account, and connects to your booking, CRM, phone, and payment tools with real wiring instead of a widget that half-works. When we're done, you get the full codebase and the domain in your name. Since 2008 we've built for how contractors actually run: owned outright, fast, and connected to the software that dispatches the work.
[ 01 ] THE PROBLEM
Why the last contractor site let you down
Almost every owner who calls us already paid for one bad build. Here's what usually went wrong.
One plugin away from hacked
Every plugin is a door someone forgot to lock. A missed update, a known exploit, and the site is defaced or serving spam while you're on a roof.
You don't actually own it
The site lives on the agency's platform or their login. Leaving means losing the whole build, and they know it. That's not a website, that's a hostage.
Disconnected from your tools
Leads come in through a form, then get hand-typed into the CRM. Booking lives on a different tab. Nothing talks to anything, and jobs slip through the cracks.
[ 02 ] THE METHOD
What we actually build and wire
A site engineered for speed and ownership, connected to the software you run.
Hand-coded, no WordPress
Every page written by hand in clean HTML, CSS, and vanilla JavaScript. No page builder, no plugin surface, nothing to patch on a Tuesday night.
WordPress-to-static migration
We lift your content off WordPress, rebuild it as a fast static site, and set redirects so you keep the rankings and links you've already earned.
Under 2 seconds, US-wide
Static files on Cloudflare's edge mean the page loads in under 2 seconds whether the homeowner's across town or across the country. Speed is a build outcome, not a plugin.
CRM and booking integrations
We wire the site to ServiceTitan, Jobber, Housecall Pro, or whatever you run, so a lead lands in your system and the calendar without anyone re-typing it.
Phone, forms, and payments
Call tracking, form-to-CRM routing, review widgets, chat, maps, and payment or deposit collection wired in with real integrations, not half-working embeds.
Owned outright, no lock-in
The site hosts on your own Cloudflare account, and you get the full codebase and the domain in your name. No platform, no login you can lose.
[ 03 ] THE DIFFERENCE
Engineered, not assembled
Be Seen, Contractors!
Hand-coded and owned
- Custom code, zero plugins to patch or exploit
- Under 2 seconds on your own Cloudflare account
- Full codebase and domain in your name
the template-and-plugins shop
A page builder you rent
- Bloated theme plus a stack of plugins that break
- Slow on mobile, hosted on their platform
- You leave with nothing the day you cancel
[ 04 ] DELIVERABLES
What ships with a build engagement
Hand-coded site or rebuild
A custom-coded static site, built new or rebuilt from your existing one, with no WordPress and no plugin surface.
WordPress migration and redirects
Your content moved off WordPress to static, with 301 redirects mapped so you keep the search equity you've earned.
Cloudflare hosting setup
The site stood up on your own Cloudflare account, on the edge, loading in under 2 seconds across the US.
CRM and booking wiring
Integration to your scheduler and CRM so leads and jobs flow in without hand-entry between systems.
Call tracking and form routing
Phone tracking and form-to-CRM routing wired in so every lead is captured and attributed.
Payments and review widgets
Deposit or payment collection, review requests, chat, and maps integrated where they earn their keep.
Core Web Vitals pass
A build tuned to pass Core Web Vitals: fast load, stable layout, quick response, verified on real devices.
Full codebase and domain handoff
The complete source code and the domain handed to you, in your name, with no login you have to ask us for.
[ 05 ] THE PROCESS
From plan to booked work.
-
WEEK 1
Discovery
We map your services, service area, current visibility, and revenue goals.
-
WEEKS 2-3
Plan
A written plan sized to your market, with the priorities ranked by ROI.
-
MONTH 1-2
Build
We build the foundation, whatever the mix, and you approve the work before it ships.
-
ONGOING
Grow
Steady execution, real reporting, and a clear next build list every month.
-
MONTHLY
Report
What we did, what it earned, and what comes next, in plain numbers.
[ 06 ] THE HONEST CURVE
What to expect from a build
Real engineering takes real time, but not months. A custom build or migration usually lands in a few weeks, and once it's live the speed and ownership are permanent, not something that degrades with the next plugin update.
Weeks
To a live custom build
Depending on page count and integrations
Under 2s
Load time, US-wide
Static on the Cloudflare edge
0
Plugins to patch
No plugin surface means nothing to exploit
100%
Ownership handed to you
Full codebase and domain in your name
[ 07 ] STRAIGHT ANSWERS
What contractors ask us most.
The questions contractors ask before they let anyone rebuild the site.
01Static site vs WordPress for contractors, which is better?
For a contractor, a hand-coded static site wins on the things that matter: it loads in under 2 seconds, has no plugins to hack, and costs almost nothing to host. WordPress carries a stack of plugins, each one a maintenance job and a security door. Unless you truly need a blog engine you'll update daily, static is faster, safer, and cheaper to run. We build static and migrate you off WordPress cleanly.
02Can you connect my website to ServiceTitan, Jobber, or Housecall Pro?
Yes. Wiring the site to the software you run the business on is the point of this service. A lead from your site can land straight in your CRM and on the schedule, so nobody re-types it and no job slips. We integrate with the common contractor platforms and with anything that offers an API or webhook. Bring the tools you use to the strategy call and we'll map the connections.
03Why is my contractor website so slow?
Almost always it's page-builder bloat plus a pile of plugins, all loading before the homeowner sees anything. On a phone with a weak signal, that's five seconds of blank screen, and they leave. We rebuild it hand-coded and static on Cloudflare's edge, so it loads in under 2 seconds anywhere. Speed is an outcome of how the site is built, not a plugin you install.
04Do I actually own the site and the domain?
Yes, fully. The site hosts on your own Cloudflare account, we hand you the complete codebase, and the domain is registered in your name. If we ever part ways, you keep everything and it keeps running. No hostage hosting, no platform you rent, no login you have to ask us for.
05Will migrating off WordPress hurt my Google rankings?
Not when it's done right. The risk in any migration is broken URLs and lost links, so we map every old page to its new address with 301 redirects and preserve your content and structure. Done carefully, a migration keeps your rankings and often helps them, because a faster, cleaner site is easier for Google to crawl. Getting found is a separate silo, but we build so the migration doesn't cost you what you've earned.
06Can you rebuild my existing site instead of starting over?
Usually, yes. We can take your current content and brand, rebuild it hand-coded and fast, and wire in the tools you run, all without you rewriting everything from scratch. If the existing site is a hostage on someone else's platform, we recreate it clean on hosting you own. The strategy call is where we look at what you've got and tell you honestly what's worth keeping.
07Isn't a custom-coded site harder for me to update myself?
For the day-to-day changes contractors actually make, no. We build simple ways to update the things you'll touch, like hours, service areas, and photos. What you give up is the page builder you'd otherwise spend nights fighting. What you get back is a site that doesn't break when you nudge it. For bigger changes, we're a phone call away, and since 2008 we've done exactly this kind of work.
08How does conversion factor into the build?
It lives here as a build-quality outcome, not a campaign. A fast page with the phone number above the fold, forms that route straight to your CRM, and a clear path to book converts more of the traffic you already have. We build the site so a visitor becomes a call. Bringing more visitors in is the job of the traffic silos, but a fast, well-wired site makes every one of them worth more.
[ 08 ] WHAT COMES NEXT
What comes next.
The rest of the build works alongside this.
→
Contractor Websites
The design and copy side of the site, hand-coded and built to convert the traffic it earns.
→SEO for Contractors
Organic rankings and cluster content that bring homeowners to the fast site we just built you.
→Local SEO & Google Maps
Google Business Profile and map-pack work that wins the local calls near your service area.
BOOK YOUR FREE STRATEGY CALL
Find out what your current site is costing? you
We'll run a free audit of your current build, speed, and integrations and deliver it in 1-3 business days, with an honest read on whether to rebuild, migrate, or leave it alone.